About ShareOfAsk
Why ShareOfAsk exists
AI answers shape which brands people choose. We measure how AI talks about brands, and we show how our core metrics are calculated.
Example data
The problem
AI answers shape which brands people choose
- —More and more people ask AI assistants which product or service to use.
- —The answer can put some brands on their shortlist and leave others out.
- —Today it’s hard to see how that is measured. Many numbers come without the answers or the method behind them.
Approach
Transparent measurement, with recommendations
- —Transparent.We publish how our 4 core metrics are calculated: formulas for AI Presence, competitive share of voice and question coverage, and a definition for average first position.
- —High quality.You can open the original answer and the cited sources behind each result. The request does not ask a model to favor your brand.
- —Recommendations.We turn all of those results into automated recommendations, so you know what to work on next.
- —Portable.With our MCP server, you can bring your data into your own AI systems.
Who it’s for
Who we build for
Marketing teams
Grow your brand with precise data and clear recommendations. Bring the data into your own AI systems with MCP.
Agencies
Serve your clients and win new ones. See quickly how companies in an industry appear in AI answers.
Freelancers
Get fast insight into a client’s industry and find niches worth pursuing.
Research
Research on how AI portrays the world
We want to study how different AI models, and the companies behind them, portray the world. That includes brands, worldviews and politics. We will publish our research as we go.
Meanwhile, read our guides on measuring AI visibility.
Read the blog →
Founder
Who is behind ShareOfAsk
Marcin Pastuszek, founder. 15 years in martech. He co-founded Seodity and PQ Impact.
“Working with clients, I saw how much demand there was for this. I built ShareOfAsk to put transparent, high-quality measurement first, and to turn the results into clear recommendations.”
— Marcin Pastuszek, founder
Product
What ShareOfAsk does today
- 01See where your brand appears in AI answers, by question and model.
- 02Compare your brand with competitors.
- 03Open the original answers and cited sources.
- 04Get recommendations from Actions.
- 05Bring your data into AI assistants with our MCP server.
Example data
Example data
Plans and limits
Start with a one-time Free Scan (10 questions, 3 AI models, one action analysis, results available for 7 days). Starter, Growth and Enterprise add daily monitoring of the same questions over time.
Start with your own brand
Run a Free Scan to see how AI assistants answer 10 questions about your category.
Questions? Email [email protected]
