AthenaHQ suits teams that want broad model coverage and content tools inside the product. ShareOfAsk suits teams that want fixed question limits at a lower price. AthenaHQ charges in credits, and 1 credit buys 1 AI response. Its Starter plan is $295 a month for 3,600 credits. ShareOfAsk starts at $49 a month.
Pick AthenaHQ if you need 11 models on the first paid plan, content agents, or GA4, Search Console and Shopify integrations.
Pick ShareOfAsk if you want fixed limits instead of credits, plans from $49 to $199 a month, and a public explanation of how its 4 core metrics are calculated.
ShareOfAsk uses fixed question limits. AthenaHQ uses credits.
Best for
Fixed budgets, documented metrics
Wide model coverage, in-tool optimization
Pricing model
Fixed question limits
Credits (1 credit = 1 AI response)
Free option
Free Scan (one-time, 10 questions, 3 models, 7 days)
Essential: free, $25 credit (300 credits)
Paid plans
Starter $49/mo; Growth $199/mo; Enterprise: contact sales
Starter $295/mo (3,600 credits); Enterprise custom
Models on lowest paid plan
Up to 3 per workspace
11 (ChatGPT, Perplexity, AI Overviews, AI Mode, Gemini, Claude, Copilot, Grok, DeepSeek, Meta AI, Mistral)
Extra usage
Upgrade plan
Extra credits: paid add-on
Check frequency
Daily on paid plans
Not listed on the pricing page
Metrics
AI Presence, Share of Voice, Question Coverage, Average First Position
Sentiment, sources, competitor insights
How metrics are calculated
Published for 4 core metrics (/methodology)
Not listed on the pricing page
Recommendations
Recommendations. You make the changes.
On-page and off-page actions, content optimization agent
AI assistant on your data
MCP on every plan, including Free Scan
Athena AI agent
Integrations
CSV export, report sharing
GA4, Google Search Console, Shopify, Webflow, CSV. Tableau, Power BI, Looker (Enterprise)
API
No
Paid add-on on Starter, included on Enterprise
Seats
3 / 10 / custom
Unlimited
Competitor facts checked on Oct 17, 2026, from each vendor's own pricing page. Prices can change.
Free Scan is $0. Starter is $49 a month and Growth is $199 a month.
/methodology shows how our 4 core metrics are calculated: formulas for AI Presence, Competitive Share of Voice and Question Coverage, and a definition for Average First Position.
An action analysis turns your results into recommendations, with the evidence and proposed steps to review. You decide what to change.
Use your ShareOfAsk data in your AI assistant, including on Free Scan.
need 11 models on the first paid plan
want content agents
need GA4, Search Console or Shopify integrations
have a budget of $49–$199 a month
prefer fixed limits to credits
want a mid-tier plan
want to see how the core metrics are calculated
It depends on the plan. Essential is free, Starter is $295 a month, and Enterprise is custom (athenahq.ai/pricing, checked Oct 17, 2026).
1 credit equals 1 AI response. Starter includes 3,600 a month, and extra credits cost more.
It depends on your scope. Essential includes 300 credits, which is 300 AI responses.
No, not on Starter, where it is a paid add-on. It is included on Enterprise.
AthenaHQ Starter covers 11 models. ShareOfAsk Free Scan uses OpenAI, Anthropic and Google models, and paid plans allow up to 3 or 4 per workspace.
No. ShareOfAsk gives recommendations with evidence. You make the changes.
Yes. AthenaHQ lists GA4, Search Console, Shopify and Webflow integrations. ShareOfAsk includes MCP on every plan, including Free Scan.
It depends on your budget. Options include ShareOfAsk, Peec AI, Otterly and Scrunch. See Profound alternatives.
Free Scan checks 10 questions across 3 AI models, at no cost. You can review and share the results for 7 days.
Start Free ScanFree Scan costs $0. It's a one-time check.
