Profound suits enterprises that want AI to create marketing work for them. ShareOfAsk suits teams that want to measure AI visibility and make the fixes themselves. Profound lists a free 7-day Trial and a custom-priced Enterprise plan. ShareOfAsk publishes its prices: Free Scan is $0, and paid plans start at $49 a month.
Pick Profound if you need up to 9 answer engines or AI agents that draft content.
Pick ShareOfAsk if you want published prices, a public explanation of how its 4 core metrics are calculated, and a free one-time scan before you pay.
ShareOfAsk and Profound both track your brand in AI answers. Profound is sold by quote. ShareOfAsk is self-serve.
Best for
Measuring AI visibility on a set budget
Enterprises running AI marketing at scale
Free option
Free Scan: one-time, 10 questions, 3 models (OpenAI, Anthropic, Google), 1 action analysis, results for 7 days
Trial: 50 prompts run daily for 7 days, ChatGPT, Gemini, Google AI Overviews, limited AI Marketer credits
Paid plans
Starter $49/mo ($490/yr); Growth $199/mo ($1,990/yr); Enterprise: contact sales
Enterprise: custom pricing
Agency offer
Growth: 3 workspaces
Self-serve Agency Growth plan, 400 credits a month per client workspace
AI models
Up to 3 per workspace on Starter, up to 4 on Growth
Trial: 3 engines. Enterprise: up to 9
Questions / prompts
Starter 25, Growth 100 (shared across workspaces)
Trial 50 prompts. Enterprise: tailored plan
Check frequency
Daily on paid plans. Free Scan runs once.
Daily for 7 days (Trial). Ongoing daily (Enterprise)
Metrics
AI Presence, Competitive Share of Voice, Question Coverage, Average First Position
Citations, sentiment, ranking, competitive presence
How metrics are calculated
Published for 4 core metrics at /methodology
Not listed on the pricing page
Recommendations
Recommendations with evidence and steps. You make the changes.
AI Marketer suggests opportunities and drafts work
Content agents
No
Yes: Agents, Profound Sheets (credit-based)
Shopping tracking
No
ChatGPT Shopping
Seats
Starter 3, Growth 10, Enterprise custom
Unlimited on both plans
API / MCP / export
MCP on every plan, including Free Scan. CSV export. No API.
API listed. Exports: CSV, JSON
History
Starter 12 months, Growth full
All time
Competitor facts checked on Oct 17, 2026, from each vendor's own pricing page. Prices can change.
Free Scan is $0. Starter is $49 a month and Growth is $199 a month.
/methodology shows how our 4 core metrics are calculated: formulas for AI Presence, Competitive Share of Voice and Question Coverage, and a definition for Average First Position.
An action analysis turns your results into recommendations, with the evidence and proposed steps to review. You decide what to change.
Use your ShareOfAsk data in your AI assistant, including on Free Scan.
need up to 9 engines
want AI agents to draft content
want ChatGPT Shopping tracking
want unlimited seats
want to try a free one-time scan first
want a published monthly price
want to see how the core metrics are calculated
prefer to make changes yourself
want MCP access on every plan
It depends on your quote. Profound lists a free 7-day Trial and a custom-priced Enterprise plan (tryprofound.com/pricing, checked Oct 17, 2026).
It depends. It fits if you need many answer engines and AI agents that draft content. If not, a tool with published prices lets you measure first.
Yes. The Trial runs 50 prompts daily for 7 days across ChatGPT, Gemini and Google AI Overviews.
It depends on your Profound quote. ShareOfAsk lists Starter at $49 a month and Growth at $199 a month.
No. ShareOfAsk gives recommendations with evidence and steps. You make the changes.
Profound's Trial covers ChatGPT, Gemini and Google AI Overviews, and Enterprise covers up to 9 engines. ShareOfAsk Free Scan uses OpenAI, Anthropic and Google models. Paid plans let you choose up to 3 or 4 models per workspace.
Through MCP, which is included on every plan, including Free Scan. Starter and Growth also include CSV export and report sharing.
Yes. Run a Free Scan and use the same questions and models in both tools, so the results are comparable.
Free Scan is a one-time check of 10 questions across 3 AI models. It's free, and you can review the results for 7 days.
Start Free ScanFree Scan costs $0. It's a one-time check.