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ShareOfAsk vs Profound: which AI visibility tool is right for you?

Profound suits enterprises that want AI to create marketing work for them. ShareOfAsk suits teams that want to measure AI visibility and make the fixes themselves. Profound lists a free 7-day Trial and a custom-priced Enterprise plan. ShareOfAsk publishes its prices: Free Scan is $0, and paid plans start at $49 a month.

ShareOfAsk
vs
Profound
Paid plans
From $49/mo
Starter $49 · Growth $199 · Enterprise on request
Custom
Enterprise only, by quote
AI models
Up to 4
Per workspace on Growth · Starter up to 3
Up to 9
Answer engines on Enterprise · Trial 3
Seats
Up to 10
Starter 3 · Growth 10 · Enterprise custom
Unlimited
On Trial and Enterprise
Free option
Free Scan
One-time: 10 questions, 3 AI models
7-day Trial
50 prompts daily, 3 answer engines
Facts checked Oct 17, 2026.

Summary

Facts checked Oct 17, 2026.
Profound

Pick Profound if you need up to 9 answer engines or AI agents that draft content.

ShareOfAsk

Pick ShareOfAsk if you want published prices, a public explanation of how its 4 core metrics are calculated, and a free one-time scan before you pay.

01

ShareOfAsk vs Profound at a glance

ShareOfAsk and Profound both track your brand in AI answers. Profound is sold by quote. ShareOfAsk is self-serve.

Fit and pricing

Best for

ShareOfAsk

Measuring AI visibility on a set budget

Profound

Enterprises running AI marketing at scale

Free option

ShareOfAsk

Free Scan: one-time, 10 questions, 3 models (OpenAI, Anthropic, Google), 1 action analysis, results for 7 days

Profound

Trial: 50 prompts run daily for 7 days, ChatGPT, Gemini, Google AI Overviews, limited AI Marketer credits

Paid plans

ShareOfAsk

Starter $49/mo ($490/yr); Growth $199/mo ($1,990/yr); Enterprise: contact sales

Profound

Enterprise: custom pricing

Agency offer

ShareOfAsk

Growth: 3 workspaces

Profound

Self-serve Agency Growth plan, 400 credits a month per client workspace

Coverage

AI models

ShareOfAsk

Up to 3 per workspace on Starter, up to 4 on Growth

Profound

Trial: 3 engines. Enterprise: up to 9

Questions / prompts

ShareOfAsk

Starter 25, Growth 100 (shared across workspaces)

Profound

Trial 50 prompts. Enterprise: tailored plan

Check frequency

ShareOfAsk

Daily on paid plans. Free Scan runs once.

Profound

Daily for 7 days (Trial). Ongoing daily (Enterprise)

Insights

Metrics

ShareOfAsk

AI Presence, Competitive Share of Voice, Question Coverage, Average First Position

Profound

Citations, sentiment, ranking, competitive presence

How metrics are calculated

ShareOfAsk

Published for 4 core metrics at /methodology

Profound

Not listed on the pricing page

Recommendations

ShareOfAsk

Recommendations with evidence and steps. You make the changes.

Profound

AI Marketer suggests opportunities and drafts work

Content agents

ShareOfAsk

No

Profound

Yes: Agents, Profound Sheets (credit-based)

Shopping tracking

ShareOfAsk

No

Profound

ChatGPT Shopping

Team and data

Seats

ShareOfAsk

Starter 3, Growth 10, Enterprise custom

Profound

Unlimited on both plans

API / MCP / export

ShareOfAsk

MCP on every plan, including Free Scan. CSV export. No API.

Profound

API listed. Exports: CSV, JSON

History

ShareOfAsk

Starter 12 months, Growth full

Profound

All time

Competitor facts checked on Oct 17, 2026, from each vendor's own pricing page. Prices can change.

02

Why ShareOfAsk

ShareOfAsk

Published prices.

Free Scan is $0. Starter is $49 a month and Growth is $199 a month.

Public methodology.

/methodology shows how our 4 core metrics are calculated: formulas for AI Presence, Competitive Share of Voice and Question Coverage, and a definition for Average First Position.

Recommendations you act on.

An action analysis turns your results into recommendations, with the evidence and proposed steps to review. You decide what to change.

MCP on every plan.

Use your ShareOfAsk data in your AI assistant, including on Free Scan.

03

When to pick which

Profound

Pick Profound if you:

need up to 9 engines

want AI agents to draft content

want ChatGPT Shopping tracking

want unlimited seats

ShareOfAsk

Pick ShareOfAsk if you:

want to try a free one-time scan first

want a published monthly price

want to see how the core metrics are calculated

prefer to make changes yourself

want MCP access on every plan

04

FAQ

It depends on your quote. Profound lists a free 7-day Trial and a custom-priced Enterprise plan (tryprofound.com/pricing, checked Oct 17, 2026).

It depends. It fits if you need many answer engines and AI agents that draft content. If not, a tool with published prices lets you measure first.

Yes. The Trial runs 50 prompts daily for 7 days across ChatGPT, Gemini and Google AI Overviews.

It depends on your Profound quote. ShareOfAsk lists Starter at $49 a month and Growth at $199 a month.

No. ShareOfAsk gives recommendations with evidence and steps. You make the changes.

Profound's Trial covers ChatGPT, Gemini and Google AI Overviews, and Enterprise covers up to 9 engines. ShareOfAsk Free Scan uses OpenAI, Anthropic and Google models. Paid plans let you choose up to 3 or 4 models per workspace.

Through MCP, which is included on every plan, including Free Scan. Starter and Growth also include CSV export and report sharing.

Yes. Run a Free Scan and use the same questions and models in both tools, so the results are comparable.

Check your brand before you choose a tool

Free Scan is a one-time check of 10 questions across 3 AI models. It's free, and you can review the results for 7 days.

Start Free Scan

Free Scan costs $0. It's a one-time check.